A quality of an effective leader is the ability to communicate. People will not follow you if they don’t know what you want or where you are going. The success of your marriage, job, and personal relationships depends greatly on communication.

Developing excellent COMMUNICATION skills is absolutely essential to effective leadership. The leader must be able to share knowledge and ideas to transmit a sense of urgency and enthusiasm to others. If a leader can’t get a message across clearly and motivate others to act on it, then having a message doesn’t even matter.

Gilbert Amelio